We turn technology into measurable value for financial investors.

Liminal bridges AI product development and business strategy to unlock hidden value in portfolios.

Our levers

Our levers

Our levers

Our levers

Our levers

Our levers

ABOUT US

Where Strategy Meets Execution in AI

Liminal was founded by a team of former M&A advisors and tech entrepreneurs. We've built and exited companies ourselves - and we know what truly drives enterprise value from both sides of the table.


We work with financial investors who want to unlock hidden potential in their portfolios through technology, operational excellence, and a deep understanding of business models - resulting in a higher EBITDA and exit multiple.

Unlike traditional consultancies, we don’t just outline ideas - we implement them. With our own AI product studio and hands-on mindset, we drive measurable outcomes instead of PowerPoint slides.

OUR PARTNERS

We’ve worked with leading investors, founders, and operators across industries - from early-stage startups to established portfolio companies. Our partners trust us to connect technology with real business outcomes.

VALUE LEVERS

Levers for AI-Driven Value Creation

L / 1

Post-Acquisition Tech Uplift

We identify and realize quick wins after acquisition - turning outdated operations into scalable, tech-enabled platforms.

L / 1

Post-Acquisition Tech Uplift

We identify and realize quick wins after acquisition - turning outdated operations into scalable, tech-enabled platforms.

L / 1

Post-Acquisition Tech Uplift

We identify and realize quick wins after acquisition - turning outdated operations into scalable, tech-enabled platforms.

L / 2

AI Rollup Enablement

We help investors consolidate and upgrade traditional businesses through shared infrastructure, smart automation, and AI-native thinking.

L / 2

AI Rollup Enablement

We help investors consolidate and upgrade traditional businesses through shared infrastructure, smart automation, and AI-native thinking.

L / 2

AI Rollup Enablement

We help investors consolidate and upgrade traditional businesses through shared infrastructure, smart automation, and AI-native thinking.

L / 3

Exit Acceleration

We identify and execute targeted interventions that increase attractiveness and valuation ahead of a planned exit.

L / 3

Exit Acceleration

We identify and execute targeted interventions that increase attractiveness and valuation ahead of a planned exit.

L / 3

Exit Acceleration

We identify and execute targeted interventions that increase attractiveness and valuation ahead of a planned exit.

L / 4

Opportunity Mapping

We dive deep into your portfolio company to uncover untapped digital potential and design actionable implementation roadmaps.

L / 4

Opportunity Mapping

We dive deep into your portfolio company to uncover untapped digital potential and design actionable implementation roadmaps.

L / 4

Opportunity Mapping

We dive deep into your portfolio company to uncover untapped digital potential and design actionable implementation roadmaps.

L / 5

AI Product Incubation

We build and launch AI products that create new revenue streams or drive operational efficiency - fast, focused, and aligned with strategy.

L / 5

AI Product Incubation

We build and launch AI products that create new revenue streams or drive operational efficiency - fast, focused, and aligned with strategy.

L / 5

AI Product Incubation

We build and launch AI products that create new revenue streams or drive operational efficiency - fast, focused, and aligned with strategy.

L / 6

Interim Tech & AI Leadership

We embed experienced operators to lead digital initiatives, build internal capabilities, and align teams toward measurable outcomes.

L / 6

Interim Tech & AI Leadership

We embed experienced operators to lead digital initiatives, build internal capabilities, and align teams toward measurable outcomes.

L / 6

Interim Tech & AI Leadership

We embed experienced operators to lead digital initiatives, build internal capabilities, and align teams toward measurable outcomes.

CASE STUDIES

CASE STUDIES

FEH

Bling

Ippen

STU

Selected cases from 100+ projects of how we turned strategic ideas into measurable value.

Selected cases from 100+ projects of how we turned strategic ideas into measurable value.

Future Education Hub

We transformed a single education provider into a growing group by launching a scalable tech platform, embedding AI across content and tutoring, and enabling the creation of new ventures. Structural reorganization and digital leverage unlocked sustainable growth and operational efficiency.

Value Levers

Platform Build AI Enablement Venture Design Org Restructuring

Market & Industry

Germany Education

Timescale

18 Months

Future Education Hub

We transformed a single education provider into a growing group by launching a scalable tech platform, embedding AI across content and tutoring, and enabling the creation of new ventures. Structural reorganization and digital leverage unlocked sustainable growth and operational efficiency.

Value Levers

Platform Build AI Enablement Venture Design Org Restructuring

Market & Industry

Germany Education

Timescale

18 Months

Future Education Hub

We transformed a single education provider into a growing group by launching a scalable tech platform, embedding AI across content and tutoring, and enabling the creation of new ventures. Structural reorganization and digital leverage unlocked sustainable growth and operational efficiency.

Value Levers

Platform Build AI Enablement Venture Design Org Restructuring

Market & Industry

Germany Education

Timescale

18 Months

Bling

From day one, we helped build Bling - now a leading family fintech with >€15M in funding. Starting with a pocket money app, we supported its evolution into a full-service family platform, covering telecom, investing, and insurance. We shaped the product, scaled the team, and enabled cross-market growth.

Value Levers

Product Strategy Product Development Team Building Market Expansion

Market & Industry

Germany Fintech

Timescale

48 Months

Bling

From day one, we helped build Bling - now a leading family fintech with >€15M in funding. Starting with a pocket money app, we supported its evolution into a full-service family platform, covering telecom, investing, and insurance. We shaped the product, scaled the team, and enabled cross-market growth.

Value Levers

Product Strategy Product Development Team Building Market Expansion

Market & Industry

Germany Fintech

Timescale

48 Months

Bling

From day one, we helped build Bling - now a leading family fintech with >€15M in funding. Starting with a pocket money app, we supported its evolution into a full-service family platform, covering telecom, investing, and insurance. We shaped the product, scaled the team, and enabled cross-market growth.

Value Levers

Product Strategy Product Development Team Building Market Expansion

Market & Industry

Germany Fintech

Timescale

48 Months

Ippen Digital

We designed and launched a white-label app platform for one of Germany’s largest publishing houses. By synchronizing 60+ apps under one system, we enabled massive efficiency gains and centralized control - reaching millions of users monthly with minimal operational overhead.

Value Levers

Platform Architecture White-Label Infrastructure Process Automation

Market & Industry

Europe Publishing

Timescale

36 Months

Ippen Digital

We designed and launched a white-label app platform for one of Germany’s largest publishing houses. By synchronizing 60+ apps under one system, we enabled massive efficiency gains and centralized control - reaching millions of users monthly with minimal operational overhead.

Value Levers

Platform Architecture White-Label Infrastructure Process Automation

Market & Industry

Europe Publishing

Timescale

36 Months

Ippen Digital

We designed and launched a white-label app platform for one of Germany’s largest publishing houses. By synchronizing 60+ apps under one system, we enabled massive efficiency gains and centralized control - reaching millions of users monthly with minimal operational overhead.

Value Levers

Platform Architecture White-Label Infrastructure Process Automation

Market & Industry

Europe Publishing

Timescale

36 Months

STU

Together with the STU team, we redefined one of Switzerland’s most iconic youth finance products. What began as a discount card became a fully-fledged cashback platform. We supported STU across market analysis, product strategy, and go-to-market - helping modernize a product that now reaches over 30% of Swiss Gen Z.

Value Levers

Product Repositioning Market Opportunity Mapping GTM Strategy Platform Relaunch

Market & Industry

Switzerland Fintech

Timescale

36 Months

STU

Together with the STU team, we redefined one of Switzerland’s most iconic youth finance products. What began as a discount card became a fully-fledged cashback platform. We supported STU across market analysis, product strategy, and go-to-market - helping modernize a product that now reaches over 30% of Swiss Gen Z.

Value Levers

Product Repositioning Market Opportunity Mapping GTM Strategy Platform Relaunch

Market & Industry

Switzerland Fintech

Timescale

36 Months

STU

Together with the STU team, we redefined one of Switzerland’s most iconic youth finance products. What began as a discount card became a fully-fledged cashback platform. We supported STU across market analysis, product strategy, and go-to-market - helping modernize a product that now reaches over 30% of Swiss Gen Z.

Value Levers

Product Repositioning Market Opportunity Mapping GTM Strategy Platform Relaunch

Market & Industry

Switzerland Fintech

Timescale

36 Months

TESTIMONIALS

Feedback from those who know our execution firsthand

What our clients are saying: insights from those we've served

What our clients are saying: insights from those we've served

  • Liminal doesn’t just execute projects—it inspires new ideas, shares valuable experience, and helps its partners grow.

    Anna Konopka-Feiler

    F/A/Q Health

  • When it comes to finding an value creation partner that delivers exceptional results, Liminal is the right choice. Not only did Liminal meet our demanding requirements, they also introduced innovative solutions that took our project to the next level.

    Nils Feigenwinter

    Bling

  • We chose Liminal because their track record and expertise matched our requirements. The final result was of high quality, and our collaboration was always very constructive. I’m definitely satisfied and can highly recommend working with Liminal!

    Nicolo Bonazzi

    Ippen DIgital

  • Since our product launched, tens of thousands of users have already registered, and in addition to the photo booth pictures, several hundred thousand images have been shared. Thank you for the great collaboration, Liminal.

    Philipp Schreiber

    KRUU

PROCESS

From Idea to Value: Our Structured Approach to Digital Leverage

4 WEEKS

Discovery Phase

We work closely with teams to uncover inefficiencies, automation opportunities, and untapped digital levers - always grounded in business priorities.

Digital strategy & process alignment

Problem and potential mapping

AI & tech opportunity assessment

Rapid prototyping or simulation

3-6 MONTHS

Creation Phase

We design practical solutions - from AI workflows to internal tools or system upgrades - and build the foundation for long-term scalability.

Data infrastructure or tooling setup

Automation & AI integration

Pilot development and testing

Operating model adjustments

>12 MONTHS

Capturing Phase

We stay involved to drive adoption, measure business impact, and prepare the company for scaling or exit scenarios.

KPI tracking & iteration

Change enablement & team training

Integration into daily operations

Support for exit readiness or reinvestment

ENGAGEMENT MODELS

Flexible formats tailored to your risk profile and operating needs.

Fixed Fee

Value

as a Service

A fixed-scope collaboration with full delivery support from our team. Ideal for investors or operators who need execution power without adding internal resources - fast, structured, and focused on results.

Fixed-fee model

Strategy, PM & tech team included

Ideal for clearly scoped initiatives

Fast and delivery-focused

Contact

Contact

Fixed Fee + Bonus

Performance

A hybrid model combining a reduced base fee with outcome-based bonuses. Designed for partners who want aligned incentives without giving up equity - measurable, transparent, and tied to business impact.

Reduced monthly base

Bonus based on clear business outcomes

No equity or board complexity

Transparent and goal-driven

Contact

Contact

Fixed Fee + Equity

Co-Build

A long-term partnership model where we co-own strategic initiatives. Involves equity or profit participation and deep involvement - suited for bold bets with strong mutual commitment and long-term value upside.

Deep operational partnership

Equity- or profit-linked

Suited for multi-year bets

Requires joint conviction

Contact

Contact

Fixed Fee

Value

as a Service

A fixed-scope collaboration with full delivery support from our team. Ideal for investors or operators who need execution power without adding internal resources - fast, structured, and focused on results.

Fixed-fee model

Strategy, PM & tech team included

Ideal for clearly scoped initiatives

Fast and delivery-focused

Contact

Contact

Fixed Fee + Bonus

Performance

A hybrid model combining a reduced base fee with outcome-based bonuses. Designed for partners who want aligned incentives without giving up equity - measurable, transparent, and tied to business impact.

Reduced monthly base

Bonus based on clear business outcomes

No equity or board complexity

Transparent and goal-driven

Contact

Contact

Fixed Fee + Equity

Co-Build

A long-term partnership model where we co-own strategic initiatives. Involves equity or profit participation and deep involvement - suited for bold bets with strong mutual commitment and long-term value upside.

Deep operational partnership

Equity- or profit-linked

Suited for multi-year bets

Requires joint conviction

Contact

Contact

What if your next value lever isn’t on the org chart?

Let’s explore how AI can move the needle - together.

CONTACT US

Discover how AI can unlock real business value for your portfolio.

Stay updated on our latest developments, insights, and opportunities by following us on LinkedIn.

Stay updated on our latest developments, insights, and opportunities by following us on LinkedIn.

Let's Go

Let's Go

Let's Go

Let's Go